Looking to increase your firm's share of client assets?
With Pershing's Cash Management Solutions, you can demonstrate added value to investors. You can help simplify their financial lives, offer added convenience and deliver clear, consolidated portfolio reports.
Corestone® lets clients address investing and day-to-day cash management needs, which can result in a stronger relationship with them and greater share of their wallet. For example, the average balance in our Corestone account is more than two times the balance of a standard brokerage retail account.1 Investors who use our BillSuite™ online bill payment system often rely on Corestone to manage their entire financial lives.2 Investors will also receive Visa® debit cards that may be used at 24 million merchant locations and over 1 million ATMs worldwide.3 What's more, our cash management solutions offer many ways to broaden your revenue opportunities—with direct deposits, daily sweep of uninvested cash and dividend reinvestment into client accounts.
Help your clients put their uninvested cash to work with an automated sweep of free cash balances into a money market mutual fund or FDIC-insured bank deposit account.4
1 Source: Pershing LLC, 2016.
2 Available solely for NetXInvestor® users.
3 Source: VISA, 2016.
4 The money market mutual funds available as sweep options on the Pershing platform only include funds with a constant net asset value (CNAV) of $1 per share. In order to comply with SEC rules governing money market funds (MMFs) that become effective October 2016, all non-government money funds that seek to maintain a CNAV of $1 per share will be restricted to investment by retail investors only, defined as accounts registered to natural persons (not entities). This rule change will impact the list of funds available for sweep on Cash Management Choice.
Pershing Advisor Solutions LLC, member FINRA, SIPC, is a wholly owned subsidiary of The Bank of New York Mellon Corporation (BNY Mellon). Clearing, custody or other brokerage services may be provided by Pershing LLC, member FINRA, NYSE, SIPC. Pershing Advisor Solutions relies on its affiliate Pershing LLC to provide execution services. Bank custody and private banking solutions are provided by BNY Mellon, N.A., member FDIC, a wholly owned subsidiary of The Bank of New York Mellon Corporation. Except with respect to uninvested cash held in a bank deposit account chosen by client as part of a sweep election, assets custodied at BNY Mellon, N.A. are segregated from the general assets of BNY Mellon, N.A.