Win, Grow, Retain: How to Enrich your Business with Smart Liability Management

BNY Mellon's Pershing


Win, Grow, Retain

When advisors start conversations about strategic borrowing, they position themselves to win, grow and retain assets and clients. Serving as a resource for clients’ credit needs may help advisors differentiate themselves. Lending could also start conversations about philanthropy, business needs or existing liabilities. In addition, assets tend to be stickier when tied to a loan.

This whitepaper shares case studies, conversation-starters and tips for incorporating liability management into your business.

BNY Mellon's Pershing

BNY Mellon’s Pershing and its affiliates provide a comprehensive network of global financial business solutions to advisors, broker-dealers, family offices, hedge fund and ’40 Act fund managers, registered investment advisor firms and wealth managers. Many of the world’s most sophisticated and successful financial services firms rely on Pershing for clearing and custody; investment, wealth and retirement solutions; technology and enterprise data management; trading services; prime brokerage and business consulting.

Pershing helps clients improve profitability and drive growth, create capacity and efficiency, attract and retain talent, and manage risk and regulation. With a network of offices worldwide, Pershing provides business-to-business solutions to clients representing approximately 7 million investor accounts globally. Pershing LLC (member FINRA, NYSE, SIPC) is a BNY Mellon company.