The Bionic Advisor: 7 Areas of Digital Differentiation to Grow Your Business

BNY Mellon's Pershing


The Bionic Advisor

The rise of automation and technology in wealth management has fueled a crucial debate about the degree to which technology will complement, or compete, with more human-centric service models. Advisors need to prepare their firms for future success by adopting tools that are increasingly preferred by younger, digitally demanding clients, ensuring business longevity and client retention for generations to come. Download this article to learn the seven areas to consider when evaluating a technology purchase and implementation.

BNY Mellon's Pershing

BNY Mellon's Pershing

BNY Mellon’s Pershing and its affiliates provide a comprehensive network of global financial business solutions to advisors, broker-dealers, family offices, hedge fund and ’40 Act fund managers, registered investment advisor firms and wealth managers. Many of the world’s most sophisticated and successful financial services firms rely on Pershing for clearing and custody; investment, wealth and retirement solutions; technology and enterprise data management; trading services; prime brokerage and business consulting.

Pershing helps clients improve profitability and drive growth, create capacity and efficiency, attract and retain talent, and manage risk and regulation. With a network of offices worldwide, Pershing provides business-to-business solutions to clients representing approximately 7 million investor accounts globally. Pershing LLC (member FINRA, NYSE, SIPC) is a BNY Mellon company.