BNY Mellon's Pershing Named “Best Prime Broker—Innovation” for Fourth Consecutive Year

October 26, 2017

JERSEY CITY, N.J.— BNY Mellon’s Pershing was named “Best Prime Broker—Innovation” by HFM at the 2017 U.S. Hedge Fund Services Awards last week. This is the seventh time HFM has recognized Pershing’s prime services unit with an award, and the fourth consecutive year as the industry's most innovative prime broker.

The annual HFM U.S. Hedge Fund Services Awards recognize leading hedge fund service providers for customer service, product innovation and exceptional growth. The award for “Best Prime Broker—Innovation” honors the firm which has best demonstrated excellence in enhancing their offering through improvements to core services or the launch of new services that improve operational or asset raising conditions for clients. A panel of independent judges assessed entrants based on innovation, level of client service, business growth, and client feedback.

“The hedge fund industry continues to evolve rapidly. Managers are seeking to meet shifting client demands while differentiating themselves in a highly competitive active management landscape,” says Mark Aldoroty, managing director and head of Pershing’s Prime Services. “HFM’s recognition of us as a leader within the industry underscores our commitment to continually enhance our services to help our clients achieve success in this challenging industry environment.”

To help clients grow their businesses and navigate today’s industry landscape, Pershing strives to deliver unmatched client service by seeking to be an extension of clients’ teams. While changes to the regulatory framework have significantly impacted the overall prime brokerage industry, Pershing’s financial strength and ability to be a single source of comprehensive, client-focused global solutions has enabled the firm to continue to attract new clients and deepen relationships with existing ones.

Pershing continues to develop a comprehensive toolset to help its clients address a broad range of operational and strategic challenges. Highlights of Pershing’s offering include:

  • Vast principal securities lending and borrowing capabilities with more than $1.7 trillion in global client assets, which includes $30 billion in exclusive lendable securities across equities and fixed income and many hard-to borrow names. Additionally, Pershing’s Fully Paid Securities Lending platform enables clients to unlock even more value from their long assets.
  • A fine-tuned offering to credit strategies in investment grade, high-yield and municipal bond securities, and a refined margin methodology that helps clients efficiently address their financing needs.
  • Unmatched client service through a commitment to develop a collaborative relationship with each client, enabling tailor-made solutions matched to clients’ specific goals. Pershing also hosts forums and roundtables to help educate clients on timely topics and to facilitate sharing of best practices across the industry.
  • An industry-leading liquid alternatives platform, boasting a dedicated ’40 Act team with single-manager and multi-manager liquid alternatives expertise, support for a wide variety of fund structures, and an innovative tri-party custody solution that enables increased efficiency for managers when leveraging their custodian.

To learn more about Pershing’s prime services, please visit:

About BNY Mellon's Pershing

BNY Mellon’s Pershing is a leading provider of clearing and custody services. We are uniquely positioned to help complex financial services firms transform their businesses, drive growth, maximize efficiency, and manage risk and regulation.

Wealth management and institutional firms outsource to us for trading and settlement services, investment solutions, bank and brokerage custody, middle and back office support, data insights, and business consulting.

Pershing brings together high-touch service, an open digital platform and the BNY Mellon enterprise to deliver a differentiated experience for every client.

Pershing LLC (member FINRA, NYSE, SIPC) is a BNY Mellon company. With offices around the world, Pershing has over $2 trillion in assets and millions of investor accounts. Pershing affiliates include Albridge Solutions, Inc. and Lockwood Advisors, Inc., an investment adviser registered in the United States under the Investment Advisers Act of 1940. Additional information is available on, or follow us on LinkedIn or Twitter @Pershing.

About BNY Mellon

BNY Mellon is a global investments company dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle. Whether providing financial services for institutions, corporations or individual investors, BNY Mellon delivers informed investment and wealth management and investment services in 35 countries. As of June 30, 2021, BNY Mellon had $45.0 trillion in assets under custody and/or administration, and $2.3 trillion in assets under management. BNY Mellon can act as a single point of contact for clients looking to create, trade, hold, manage, service, distribute or restructure investments. BNY Mellon is the corporate brand of The Bank of New York Mellon Corporation (NYSE: BK).Additional information is available on Follow us on Twitter @BNYMellon or visit our newsroom at for the latest company news.