June 3, 2015
Rapidly evolving technology is creating a new world of digitally connected advisors and investors
ORLANDO, Fla., - At its INSITE™ 2015 conference, Pershing LLC, a BNY Mellon company, today announced a multi-faceted digital enablement strategy designed to revolutionize how advisors and investors work together in 2015 and beyond. Pershing's new technology strategy focuses on helping advisors advance along the digital spectrum by providing them with digital capabilities to heighten the investor-advisor experience.
"Today's announcement represents the next step in our long-term strategic plan to deliver a superior investor-advisor experience enabling our clients to transform into a digital business," said Ram Nagappan, managing director and chief information officer of Pershing. "Our digital enablement strategy is a client-focused approach that has been designed to help advisors unleash the full potential of various digital capabilities. It is important to extend our strategy beyond just digital advice to enable advisors to deliver a comprehensive digital experience that allows for faster, more meaningful connections with investors."
With a focus on automation, integration and innovation, Pershing is also implementing its digital enablement strategy along six key dimensions to help clients strengthen their positioning along the digital spectrum:
Pershing's digital enablement strategy spans the full user experience and is drawn from extensive and ongoing investor, advisor and client feedback. It has been developed to ensure the delivery of technology solutions and enhancements that can help advisors grow, improve efficiency and gain a sustainable competitive edge.
About BNY Mellon's Pershing
BNY Mellon’s Pershing and its affiliates provide advisors, broker-dealers, family offices, hedge fund and ’40 Act fund managers, registered investment advisor firms and wealth managers with a broad suite of global financial business solutions. Many of the world’s most sophisticated and successful financial services firms rely on Pershing for clearing and custody, investment and retirement solutions, technology, enterprise data management, trading services, prime brokerage, managed account technology and operations and business consulting. Pershing helps clients improve profitability and drive growth, create capacity and efficiency, attract and retain talent, and manage risk and regulation. With a network of offices worldwide, Pershing provides business-to-business solutions to clients representing more than seven million investor accounts globally. Pershing LLC (member FINRA, NYSE, SIPC) is a BNY Mellon company. Professionally advised managed accounts are offered through its affiliate, Lockwood Advisors, Inc., which is an investment adviser registered in the United States under the Investment Advisers Act of 1940. Additional information is available on pershing.com, or follow us on Twitter @Pershing.
About BNY Mellon
BNY Mellon is a global investments company dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle. Whether providing financial services for institutions, corporations or individual investors, BNY Mellon delivers informed investment and wealth management and investment services in 35 countries. As of Dec. 31, 2020, BNY Mellon had $41.1 trillion in assets under custody and/or administration, and $2.2 trillion in assets under management. BNY Mellon can act as a single point of contact for clients looking to create, trade, hold, manage, service, distribute or restructure investments. BNY Mellon is the corporate brand of The Bank of New York Mellon Corporation (NYSE: BK). Additional information is available on www.bnymellon.com. Follow us on Twitter @BNYMellon or visit our newsroom at www.bnymellon.com/newsroom for the latest company news.