"Pershing at Work for You", is the theme of Pershing's brand advertising campaign which launched in September 2010. It showcases our team-based, consultative approach to working with our customers.
This is a fully-integrated campaignutilizing various print, digital and television media placements. This global campaign features three distinct executions targeting decision makers at: broker-dealers, registered investment advisory practices and financial intermediaries worldwide.
The campaign will continue its series with the introduction of a digital ad campaign including three microsites: one for our global capabilities and two for NetX360, our game-changing technology.